a1 steak sauce facebook commercial

A1 Steak Sauce Ad – Friend Requests

I first came across this ad on Twitter in early June. And then Phil Nottingham referenced it in his Mozcon presentation last week, which sent me back looking for it once more.

Check it out:

This might be the best ad I’ve seen this year. Very clever stuff. If I’m being honest, I had never heard of A1 Steak Sauce before it (do we get it in the UK?!) but I’ve watched this ad some dozen or so times now, so I won’t be forgetting the name in a hurry.

Love this.