gender social media stats

Men are from Reddit and Women are from Pinterest

Updated research from Information is Beautiful shows which social platforms are dominated by which gender! You probably won’t be surprised to find out that Pinterest is heavily dominated by women. But some of the facts and figures here might be news.

For me, finding out Twitter was female dominated initially came as a surprise – then I took a moment to consider the hordes of screaming teenage Beliebers and One Direction fans who frequently hijack trending topics and then it didn’t seem that odd after all.

In summary, though, there are 99 million more visits to social platforms by women than men in a month. Is that surprising? I don’t think so. We talk more 😉

Anyway, here’s the pretty data…


social media by gender